Instagram Continues to Improve Itself

Instagram CEO Adam Mosseri made headlines with his statement. Saying that Instagram is no longer a photo sharing application, Mosseri shared the new points they will focus on with the public. The details of the news prepared by Sahne Medya are as follows:

Instagram, one of the most used social media platforms in the world, continues to constantly offer new features to its users and improve itself. And at this point, it is clear that Instagram has already gone beyond being a photo sharing application.

What did Adam Mosseri, who was a former Facebook executive but now runs the Instagram app, mean when he said that Instagram is no longer a photo sharing app?

Here Are Instagram’s Brand New Goals

According to Mosseri, the right word to describe Instagram is now: entertainment platform. And soon, when we open the Instagram app, we may encounter radical changes.

One of these features will be the ability to watch videos on our homepage in full screen format. This alone is an innovation that proves that Instagram’s new priority is video content.

Instagram Expected to Rival TikTok

Mosseri stated that the idea of ​​abandoning the square format photos and videos that Instagram used in its early years of publication was inspiring and that users now started to see Instagram as a kind of entertainment platform.

Mosseri, who identified TikTok as their competitor, also announced that they will add many more new features to replace TikTok in the near future. They recently took the first radical step in this regard and launched Reels.

Mosseri shared a video on his Twitter account and announced that many features will be tested and announced to the public in the coming months, and then offered to users.

Mosseri, who sincerely admitted that they are in a very tough competition, admitted that their job is not easy at all, saying, “TikTok is big, YouTube is even bigger, and there are many new platforms.”

However, Mossari said that they will not back down from the competition and announced that they will create new revenue models for content producers and update their shopping and messaging tools.

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